01 / GOOGLE ADS
Google Ads.
Reach people actively looking for the services you offer, with focused search campaigns and a landing page that follows through.
- Account & opportunity review
- Search intent & keyword planning
- Campaign structure & ad copy
FOR AUSTRALIAN SERVICE BUSINESSES
Get found.
Get chosen.
Get more enquiries.
SEO, AI search optimisation, Google & Meta Ads and landing pages. One joined-up plan to help the right people find your business—and take the next step.
Strategy led by Peter Ngo
Direct conversations. Practical advice.
MAKE THE CONNECTION01—03
Be seen.
Be chosen.
Be contacted.
LET’S TALK BUSINESS.More visibility.
Real conversations.
Real conversations.
Your business ↔ Your next customer
Search + ads → useful pages → enquiriesA clearer path from discovery to enquirySEO ✳AI search ✳Google & Meta Ads ✳Landing pages
FIVE CAPABILITIES. ONE CLEAR DIRECTION.
Get discovered.
Give people a reason to act.
Build your search presence, reach people through advertising and give every visitor a useful next step. Choose the work your business needs.
02 / META ADS
Meta Ads.
Give potential customers a reason to pay attention. Build campaigns for Facebook and Instagram around a clear offer and useful creative.
- Offer & audience planning
- Creative direction
- Campaign setup
03 / SEO
SEO.
Strengthen your technical foundations, local visibility and useful content so the right people can discover your services.
- Technical foundations
- Search demand & intent
- On-page optimisation
04 / AI SEARCH OPTIMISATION
AI search optimisation.
Make your business information clearer and more consistent for customers and AI search systems. Practical work, without promises of citations.
- Visibility baseline
- Business information consistency
- Answer-focused content
05 / LANDING PAGES
Landing pages.
A joined-up campaign, from the first ad to the enquiry form. A focused page makes your service clear and gives visitors a useful next step.
- Offer & page brief
- Clear page copy
- Responsive design
Scope and pricing are agreed before work begins. Advertising media spend is separate from management fees.
ANONYMISED PROJECT EXAMPLES
Clearer services.
Thoughtful website journeys.
Explore website design work across trades, healthcare and coaching. Clear services, considered design and an obvious next step.
All case studies ↗56Example monthly enquiries
+211%Illustrative change
18 → 56 sample enquiriesFictional values
Trades & property services
Property services business
Service positioning and an enquiry-led website for a property services business.
View case study ↗68Example monthly enquiries
+183%Illustrative change
24 → 68 sample enquiriesFictional values
Healthcare
Healthcare practice
A healthcare website design that brings service information and appointment actions together.
View case study ↗37Example monthly enquiries
+208%Illustrative change
12 → 37 sample enquiriesFictional values
Sports coaching
Sports coaching business
A coaching website design combining a personal introduction and a direct enquiry action.
View case study ↗Client names and screenshots are withheld. Charts show fictional sample data for the reporting design, not actual client results.
NO BLACK BOX. NO HEAD-SPINNING REPORTS.
A plan you understand.
A process you can follow.
Start with your business.
Your services, customers, location and budget. We work out what a useful enquiry actually looks like for you.
Build the right journey.
Choose the channel, shape the offer and connect the ads to a page that makes taking action simple.
Measure. Learn. Improve.
Look beyond clicks. Review enquiries, discuss what’s happening and make considered adjustments.
✳
You should know what we’re doing,
why we’re doing it, and what comes next.
A REAL PERSON.A CLEAR DIRECTION.
Peter NgoStrategy & campaign direction
LESS AGENCY RUNAROUND.
Let’s make your
marketing make sense.
Hi, I’m Peter. I help businesses connect their marketing strategy, campaigns and websites around a clear commercial goal.
Lead Generation Agency is a focused service from Peter Ngo Digital. You’ll have a direct conversation about what your business needs, what we can help with and what a sensible starting point looks like.
↗ Advice grounded in your business
↗ Clear scope before you commit
↗ Honest conversations about progress
REAL PEOPLE. THEIR OWN WORDS.
Good work deserves
honest feedback.
Peter Ngo DigitalView our Google profile ↗
Selected Google review excerpts, as published on Peter Ngo Digital. Saved selection, not a live review feed.
Great work, will be using them in the future!Muhammad AkramPublished via Trustindex on Peter Ngo Digital
… clean, professional, and effective.JoshPublished via Trustindex on Peter Ngo Digital
… incredibly responsive to every request …kima lkrPublished via Trustindex on Peter Ngo Digital
A FEW THINGS YOU MIGHT BE WONDERING.
Fair questions.
Straight answers.
Something else on your mind?
Let’s talk it through ↗
Can you help with SEO and AI search?+
Yes. We offer technical and on-page SEO, local search and useful content planning, alongside AI search visibility and information-clarity reviews. We recommend work around your business needs rather than promise rankings or AI citations.
What does ad management include?+
We agree the scope with you first. It can include campaign strategy, account setup or review, audience and keyword research, ad copy or creative direction, conversion tracking, ongoing optimisation and reporting.
Do I need Google Ads, Meta Ads, or both?+
It depends on what you sell, how people buy and your budget. Search can capture existing demand; Meta can introduce your offer and build interest. We recommend a starting point after understanding your business.
How much should I spend?+
There is no universal minimum that suits every business. We discuss your market, goals and budget before recommending a test. Advertising spend is paid separately from management fees; results are not guaranteed.
Can you work with my existing website?+
Yes. We can review your current page first. If a dedicated landing page makes sense, we will explain what it needs to do and agree the scope before building it.
Will I own my advertising accounts?+
The intended setup keeps your business in control of its advertising accounts and billing. Access, ownership and deliverables are confirmed during onboarding.
Do you guarantee a number of leads?+
No. Results depend on your offer, competition, budget, landing page and follow-up. We focus on clear tracking, sensible testing and practical improvements rather than promising a fixed outcome.
YOUR NEXT MOVE STARTS HERE.
Let’s talk about
your business.
Tell us what you do and where you want to go. We’ll review your enquiry and discuss whether we’re a good fit.
A useful conversation. No obligation.
No promises that sound too good to be true.
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